On September 13 the Helpdesk's team was at IPBC Japan, a unique event that brought together more than 200 senior IP experts, and professionals.
The packed, fully bilingual one-day programme (with simultaneous Japanese-English interpretation) provided the attendees with best-practice advice on corporate IP best practice, with particular attention given to innovation-based growth and international risk mitigation. Particular focus was assigned to the networking aspect of the event to allow senior IP managers to come together to discuss key issues and challenges in a relaxed and convivial atmosphere.
Joint venture established in 1987 by the European Commission (DG GROW) and the Japanese Government (METI) for promoting all forms of industrial, trade and investment cooperation between the EU and Japan.