— Latest update: June 2025 —
If you are targeting a Japanese company, it is essential to have a thorough understanding of the business model so that you can adapt your approach accordingly. You will have to understand the pillars on which the Japanese economic model is built, the different types of Japanese companies, and the characteristics of large firms and SMEs. You will find an overview of this information, together with some useful links, below.
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Joint venture established in 1987 by the European Commission (DG GROW) and the Japanese Government (METI) for promoting all forms of industrial, trade and investment cooperation between the EU and Japan.