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Compete for Sponsorship of your Market Entry Plan for Japan

“Keys to Japan” is a European Commission-funded initiative, managed by the EU-Japan Centre. The goal of this initiative is to help a selected European SME, which is considering marketing a product or service in Japan, by developing a personalised market entry plan for it.
Special financial conditions for session 2021/22:
The plan is worth €10,000: €9.700 are covered by the EU-Japan Centre, and €300 will be covered by the SME.
The plan will be prepared by the prestigious JMEC.
Who is eligible to apply? Applicants must be citizens of an EU Member-State or COSME Third Country, working in a management position for a SME headquartered in the EU or in a COSME Third Country. Applicants must be at least 20 years of age at the date of submission of the application form. Deadline to apply: 2 July 2021 (17:30 Tokyo time).


Published: June 2021

EU-Japan Centre's News

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Events

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Japan
16/03/2026 - 19/03/2026
  The next mission will take place from 23-26 March, 2027 Planned application period: September - early November 2026   Please note that this page is still under construction; content relating to…
Online
15/09/2026
The EUIPO and EPO, in cooperation with the EU-Japan Centre, are organising this webinar for Japanese companies. It will introduce practical examples of how companies can protect their brands, designs…
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Time in Tokyo
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Exchange rate
1€ = 179,314 JPY