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Analytical reports

Report: Frozen Food Market in Japan (incl. Ice Cream)
Over time, Japan’s frozen food market is showing a growing trend. The retail sector experienced a large increase due to more home cooking. The report will provide information on recent trends and developments in the frozen food and ice cream market including possibilities for EU SMEs.
Report: Japan's Premium Food market
Japan has a flourishing premium food market which is one of the best in the world. Japanese demand for great tasting, high-quality and innovative food brands from EU firms remains very strong. In fact, because competition between retailers is intensifying, demand for new and exciting products from the EU not yet sold in Japan is increasing. There has never been a better time to sell to Japan.
Report: Japan's Clothing and Textile Market
This report will provide readers with a clear overview of the size of the Japanese apparel and textile market, the potential and opportunities, as well as lists of retail targets – and the distributors and trading companies that could partner in reaching them.
Report: The Vegetarian and Vegan market(s) in Japan
This report introduces the main factors that are supporting a growing interest in vega/vegetarianism in Japan; government policies and consumers promotional activities; examples in the distribution and retail sectors; information on certification and some tips to EU SMEs on what strategy to follow for a successful access into the Japanese veggie market.
Factsheet: EPA & Contractual Service Suppliers
Contractual Service Suppliers and Independent Professionals of the EU are allowed to supply services and engage in business activities in Japan. Engineer or Specialist in international services and humanities previously recognised. The EPA specifies 38 sectors for CSS. Contractual Service Suppliers generally depend on EU-based employers.
Factsheet: EPA & Independent Professionals
The EPA’s schedule of Japan lists 38 sectors where specific commitments apply. There are no quotas for those professionals entering Japan. Professionals of the EU covered by Annex 8-B (Annex III) depend on EU-based employers, whereas professionals of the EU covered by Annex 8-B (Annex IV) do not depend on EU-based employers.
Factsheet: EPA & Short-term Business Visitors
The EU-Japan EPA grants professionals from EU countries access to Japan beyond what is secured by GATS. Access for short term business visitors (STBV) is outlined in the treaty for those employed by firms doing business in the host country. There are no quotas for STBV.STBV are tied to EU-based employers.
Factsheet: EPA & Investors and Business Visitors for Investment Purposes
Access for business visitors for investment purposes (BVIP) is outlined in the treaty for those employed by firms doing business in Japan and the European Union. No quotas for business visitors from the European Union entering Japan for investment purposes. Professionals of the EU covered by 8-B Annex III are generally tied to EU-based employers.
Factsheet: EPA & Intra-Corporate Transferees
The EU-Japan EPA grants access to professionals beyond what is secured by GATS. There are no quotas for business visitors for establishment purposes, intra-corporate transferees or investors from the European Union entering Japan. Professionals of the EU covered by 8-B Annex III are generally tied to EU-based employers.
Report: Techniques for effective virtual communication with Japanese partners
The authors of this report developed a series of tools and techniques for perfecting ways of navigating virtual communication and interaction with Japanese partners. At any stage in a business relationship and whatever the precise business format both European and Japanese companies will benefit from those insights into Japanese strategic and tactical thinking.
Report: The Japanese jewellery market
The aim of this report is to present an overview of trends and opportunities on the Japanese jewellery market, drawn from the experiences of European companies, and to deliver strategic insight, tactical guidance and real-life examples of how to succeed in the Japanese jewellery market.
Report: Latest trends in biotechnology research in Japan
Japan spends consistently over 3% of its GDP on R&D, of which some 70% come from industry. Concerning biotech-related R&D, more than half is directed towards pharmaceutical and medical goals, but agricultural, industrial and environmental biotech are recently getting more attention in view of a future “bioeconomy” based on “smart cells” and a better integration of biological and digital innovations.

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26/06/2025
Invest in EU Hub Webinars & Seminars
Invest in EU Hub Webinar #02: EU AUTOMOTIVE INDUSTRIAL ACTION PLAN: OPPORTUNITIES FOR JAPANESE BUSINESS AND INVESTORS Our second Invest in EU Hub webinar will take place on Thursday, 26th June…
26/06/2025
EU Automotive Industrial Action Plan – Opportunities for Japanese business and investors
EU-Japan Centre for Industrial Cooperation Zoom WebinarTrends in EU Policy and Approaches to Engagement in the Policy-Making Proces  Thursday, 26th June 2025, 4:00 – 5:30PM (JST) / 9:00 – 10:30AM…

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Joint venture established in 1987 by the European Commission (DG GROW) and the Japanese Government (METI) for promoting all forms of industrial, trade and investment cooperation between the EU and Japan.

 

 

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