Related

'About Japan' webinar series 205: Rethinking strategy for Japan - B2B

January 17 2023
10-01-23 | 10:30 - 11:30 AM CET  

Do you want strategic insight, tactical guidance and real-life examples of how to succeed in the Japanese market?

In this webinar we will present new ways to rethink strategy, market entry and partnerships on the Japanese B2B market. We will introduce a new approach to Japan market entry: partner network strategy. Instead of surrendering exclusive rights to one partner or only working with one segment in the market, our case studies will show novel approaches where EU SMEs side-step the need for market intermediaries and co-create the market with a selected group of business partners based on their specialisation, motivation and network within particular segments of the market. Obviously, most EU SMEs cannot invest time and money in establishing and operating their own company in Japan, so the challenge is to how to secure a strong market presence without incurring exceptionally high costs. This is made possible through what we call, partner network strategy.

The webinar targets EU companies seeking a fresh perspective on market entry strategy for Japan.

 

MORE INFO & TO REGISTER: CLICK HERE

Please keep in mind that this webinar is only accessible to EU companies which are registered to the EU Business in Japan website: http://www.eubusinessinjapan.eu/user/register

EU-Japan Centre's News

More
Slovak Investment and Trade Development Agency (SARIO) and the Slovak Embassy in Tokyo sincerely…
The Embassy of Belgium, together with the Belgian regional trade offices, cordially invites you to…
The EU-Japan Centre is pleased to start a new weekly service by publishing brief summary of the…

Events

More
03/07/2023 - 04/07/2023
Lean in Europe #30 - 03 & 04 July 2023 in Treviso This visit will look at lean in machining for the aeronautic, aerospace and energy industries. Apply now via this webform (application deadline…
Italy
03/07/2023 - 04/07/2023
Lean in Europe takes small groups of people interested in process improvement to a company to learn how it uses lean tools to drive its activities be that in manufacturing, services…
Subscribe to
our newsletters

The EU-Japan Centre currently produces 5 newsletters :

  • EU-Japan NEWS - our flagship newsletter covering the Centre's support services, information about EU (or Member States) - Japan cooperation
  • Japanese Industry and Policy News
  • “About Japan” e-News (Only available for EU companies / EU organisations)
  • Japan Tax and Public Procurement Weekly Tender Digest (Only available for EU companies / EU organisations)
  • Tech Transfer Helpdesk Newsletter
Subscribe