March 14



½-day "About Japan" Cross-cultural Workshop Series in the EU

In cooperation with local members of the Enterprise Europe Network, the EU-Japan Centre organises cross-cultural workshops in the EU to introduce European companies to the basic principles of Japanese business culture.
The goal of the workshops is to prepare European companies for doing business with Japan.

Led by an expert consultant with coaching experience at all levels of corporate hierarchy from employees to top leadership, the workshops covers the following points:

  • Japanese Business Etiquette
  • General do's & don’ts
  • Communication with Japanese
  • General differences in communication style (high context vs. low context)
  • Common misunderstandings
  • Gestures and body language
  • Doing Business with Japanese
  • Meetings & decision-making process
  • Negotiating / project management 

Cross-Cultural Workshop in Berlin, Germany

This workshop is targeted at the SME clients of Berlin Partner for Business and Technology 

• Workshop date: 14 March 2018

• Workshop location: Ludwig Erhard Haus, Business Location Center, Fasanenstr. 85, 10623 Berlin

• Please find the agenda of the workshop here

The Expert: Ulrike Fröhlich, Understanding Japan
Event co-organisers: Berlin Partner for Business and Technology 

For more information about this event, please contact Eiva at

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