Report: Distribution Channels for 'Fast-Moving Consumer Goods'

Our new report gives a brief overview of the distribution channels for 'Fast-Moving Consumer Goods' and highlights opportunities for European companies seeking to do business in Japan. 

FMCG goods are fantastically popular in Japan.  Many European companies are already successfully marketing their FMCG goods in Japan and reaping fat profits.  It’s not that hard if your company has a plan and follows through on it.  This presentation includes tips and techniques to help your company with its Japan FMCG strategy.

This report include:

  • opportunities in FMCG markets in Japan
  • a multi-year strategy that your company can stick to and fully implement
  • various examples of the classic problems of being a new FMCG brand in Japan

Please go to the EU Business in Japan website, to get the access to this report - If you are already a member of the EU Business in Japan website, please log in and then go to the report - If you are not yet a member, you will first have to register as a member via: 

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