September 22


Webinar 158: Opportunities for EU Companies in Japan’s Organic Food and Beverage Market

22-09-20 | 09:30 - 10:30 AM CET

What does the existing structure of Japan’s organic food and beverage market look like, and what are the business opportunities for EU SMEs?

In 40 minutes from your desk, discover:

  • The characteristics of the Japanese organic food and beverage market
  • Trends in Japan’s organic food and beverage market
  • Who the key domestic and international actors are and why they have been successful
  • How to obtain a JAS organic label to sell products in Japan
  • Effective communication of ‘organic’ to appeal to Japanese consumers
  • Events for networking and promote your brand in Japan
  • Where the opportunities are for EU businesses

The webinar is targeted to primarily EU organic food and beverage companies looking to enter the Japanese market, but also those wanting to further develop business opportunities for existing products they are selling in Japan

Registration deadline: 21/09/2020

Speaker: Melissa Francis, Senior Research Executive, Tokyoesque

Organiser: EU-Japan Centre for Industrial Cooperation - Brussels Office

Please go to the EU Business in Japan website, for more details and to register for this webinar.

If you are already a member of the EU Business in Japan website, please log in and then go to the webinar link - If you are not yet a member, you will first have to register as a member via: and then when your registration request is confirmed, please log in and go to the 'Events' section of the website and register to the webinar.

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This webinar targets European companies seeking to put, administratively, everything in place before exporting to Japan.
This webinar presents a series of tools and techniques for perfecting ways of navigating virtual communication and interaction with Japanese partners. At any stage in a business relationship and whatever the precise business format both European and Japanese companies will benefit from those insights into Japanese strategic and tactical thinking.


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