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Politeness and formality are characteristic of business communication in Japan. In order to successfully enter the Japanese market, it is vital that you build up good working relationships with your Japanese contacts, partners or suppliers by respecting and following proper business etiquette. The primary cultural differences which Europeans will encounter in business communication styles are outlined in this section. Table of Contents Business Communication Honne v. Tatemae Indirectness General...

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— Latest update: May 2025 — Manga and anime are perhaps the most recognizable aspects of Japanese culture, and the huge global popularity of both these art forms underline Japan’s status as an influential cultural superpower. Whereas manga and anime have a large cult following around the world, the domestic appeal of manga and anime in Japan is much more mainstream: people of both genders and all ages read manga and watch anime. This page provides some information on Japan’s domestic and...

— Latest update: November 2023 — As Japan is an island nation, it is hugely dependent on the sea. It is also one of the world’s great maritime traders thanks to its reliable and efficient shipping, advanced engineering capacity, and its top-quality maritime research. The sector remains a high-cost economy but the sophistication and high quality of Japanese shipyards have ensured their status. Japan remains as of today the third largest shipping country after China and Greece. The country...

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Consumers must be aware of you in order to purchase your product. But how do you become known on the market?

— Latest update: September 2023 — The Japanese population is a traditional consumer of seafood, but meat consumption has increased gradually over recent years, especially among the younger generations. In 2019, Japan was rated as the second-largest meat importer, after China. Despite Japan’s rapidly ageing and declining population, the Japanese meat production industry is expected to experience growing sales due to the ongoing Westernisation of the typical Japanese diet. In particular, it is...

— Latest update: May 2023 — Japan is one of the largest producers and import markets of medical devices in the world and the majority of the device manufacturers in Japan are small and medium-sized enterprises.

A new portal site promotes innovative Japanese biotechnology and life sciences companies and is inviting European companies to express their interest for the arrangement of online meetings. The 41 Japanese companies on the site are innovative ventures located in incubation facilities managed by the Organization for Small & Medium Enterprises and Regional Innovation, JAPAN (SME SUPPORT JAPAN). Most of them are looking for partners for joint research and development in areas such as Drug Discovery...

The Japanese M&A business represents a sector whose importance has been growing in the last few years.

— Latest update: April 2024 — The use of metals has been expanded and perfected in the Japanese industry, which is searching for materials that allow the capabilities of the IoT and its Society 5.0 to be developed. At the same time, compliance with pollution reduction measures will make the government take new steps to protect its resources and, at the same, time trying to reduce the use of them towards a greener economy. In the press release of 2022, the Ministry of Economy, Trade and Industry...

Prefecture flag Main City: Tsu Population: 1,816,000 people, ranking 22/47 prefecture (2015) [1] Area: 5,777 km2 [2] Geographical / Landscape description Mie Prefecture forms the eastern part of the Kii Peninsula, and borders on Aichi, Gifu, Shiga, Kyoto, Nara, and Wakayama. It is well located between Nagoya, Osaka and Kyoto making the three cities in easy reach. It has a varied landscape that includes mountains, plains and coastline. Nearly one third of the total area of the prefecture is...