21-10-2020 | 10:30 - 11:00 CET

What should you know when exporting to Japan in motor vehicle market?

Various EU products and services began to enjoy benefits from the EU-Japan Economic Partnership Agreement (EPA) which entered in force on 1 February 2019, and we are seeing a considerable increase of EU exports to Japan.  But yet many EU exporters, particularly small and medium-scaled enterprises (SMEs) perceive access to Japanese market difficult because of unfamiliar trade and business practices.

This is a series of online training which presents the latest market information available in 2020 and explain in practical terms the most important things that EU companies should know when exporting to Japan so that the benefits of free trade can become more widely available to EU exporters for the second year of the EU-Japan EPA.

The topic of this online session is ‘Technical Regulations – Motor Vehicles’.

The session is targeted to: EU companies in the motor vehicle sector, particularly SMEs which are part of European motor vehicle supply chain or subsidiaries in Japan.

Topics covered during this session:

In 30 minutes from your desk, you will understand:

  1. Custom Duties in Japan compared to those in USA and China
  2. Japanese Technical Regulations and Technical Barriers to Trade (TBT)
  3. Japanese Market for Small, Light Cars
  4. Future Export Market for EU Motor Vehicles


  • Introduction
  • Expert’s presentation
  • Q&A Session

Speaker: Chieko Nakabayashi
ModeratorPauline Laloux, Business Support Coordinator, EU-Japan Centre
Organiser: EU-Japan Centre for Industrial Cooperation - Brussels Office


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