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About the Report Dr. Silke Bromann offers an in-depth analysis of Japan’s ageing population and the new opportunities it creates for businesses. She examined how elderly citizen’s demand for new products and services creates new markets opportunities, known as the “Silver Market”. She then categorised these products and services into three main groups; medical care and consumer products for the elderly and services aimed at an ageing population.This report will provide European businesses with a...

This report assesses the potential for EU-Japan cooperation and business development within the smart cities sector.

This report provides interested European SMEs with a sophisticated insight into the opportunities and key success factors for the Japanese smart farming market.

About the Report: Japanese business culture is often perceived as one of the biggest obstacles to starting business in Japan for many foreign companies thinking of entering the Japanese market. Thus, this report gives an insightful overview of business culture in Japan. It guides you through the basic Japanese business etiquette and gives you a better idea on what to expect in your first meeting with your Japanese counterparts. About the Expert:Saori Nishida is an intercultural business...

The modern world is changing swiftly – the technological, environmental, societal challenges are addressed with new solutions.

This report takes a close look at the factors that will drive the transformation of the Japanese society. It provides a comprehensive definition of the concept of Society 5.0 and explains its main components.

About the ReportThis report examines the Japanese video games industry. Specifically, this report looks at the traditional dominance of the global software & video games market by Japanese companies, as well as the broad cultural attention enjoyed by Japanese video games all over the world. The report also evaluates trends in the Japanese market for video games, and highlights areas which show potential for further growth, such as video games in the smartphone market. The report also includes...

This report is aimed at EU companies interested in learning about "Sogo Shosha" and the opportunities they present for expanding into the Japanese market.

The report takes a close look at the characteristics and trends of this sector.

This report provides a comprehensive overview on Japan’s solar power industry within the context of the country’s broader decarbonization targets and evolving energy policies.

This Report provides a comprehensive overview of the Japan Space policy and industry, with a focus on Earth Observation, including a SWOT analysis.

This report is aiming to provide an overview and insights into the Spirits market in Japan, describing the history, segmentation, categorization, and regulations surrounding this segment.

The sports equipment market in Japan is worth over Euro 11.9billion. Although the market’s growth dipped during the pandemic, it is now rebounding quickly.

This report examines ongoing trade issues between the EU and Japan in the building and construction materials sector.

About the Report:This report provides an overview of trends and opportunities within the Japanese technical textile sector. It discusses the significant growth which the technical textiles industry has recently enjoyed in Japan as well as the increasing demand for technological innovations within this sector in Japan. This report will also outline and discuss the growing emphasis on healthy, environmentally friendly technical textiles among Japan's major manufacturers. It will also evaluate the...

Under the Covid crisis we surveyed a wide range of Japanese managers involved in large-scale Japanese-European collaborative arrangements about their experiences of online business meetings and virtual communication with their European counterparts.

About the Report: This report provides an overview of the Japanese telemedicine market, with a focus on future trends within this sector as well as key applications of telemedicine-related technologies in Japan. In addition, it discusses examples of telemedicine services developed by Japanese private companies, and it also discusses various challenges traditionally associated with this market such as cost, infrastructure, legal and regulatory issues, etc. Finally, this report suggests what could...

Japan is the world’s 7th largest consumer of beer. A late comer in the market, two of its largest manufacturers are today among the best and largest players worldwide.

This report aims to map out the current state of the biopharmaceuticals market in Japan.

This report is designed to inform EU SMEs about the current trends and business opportunities in this market.