The EU-Japan Centre

Beverages

About Food & Beverage

— Latest update: February 2023 —

Alcohol

The Japanese liquor market is one of the largest in the world with an estimated annual sale of 3,5 trillion yen and growing consumption in several categories.

Case Studies and Success Stories

Despite the geographical distance, doing business with Japan is not overly complicated and it is not restricted to just the big companies. In fact, many European Small and Medium Enterprises (SME) are successful in Japan.

Export to Japan 10: Technical Regulations - Beer

JAN

2021

Various EU products and services began to enjoy benefits from the EU-Japan Econ

10:30 - 11:00

Food Regulation

When exporting food products, the exporter should be aware of importation procedures, laws and administrative forms, in order to ease this process.

Report: Coffee, Tea and Soft Drinks Market in Japan

This report assess the current status of the Japanese coffee, tea and soft drinks markets.

Report: The Beer market in Japan

Japan is the world’s 7th largest consumer of beer. A late comer in the market, two of its largest manufacturers are today among the best and largest players worldwide.

Report: The Japanese Wine Market

About the Report

Report: Wine Market in Japan

This report is aiming to provide an overview and insights into the Wine market in Japan.

Soft Drinks

In Japan the buyers are very health-conscious, therefore they try to drink beverages with low or zero sugar addition. Great attention has been put PET bottles, thanks to their nature of recyclable recipients.

Beverages

EU-Japan Centre for Industrial Cooperation